Google Merchant Center

DIGITAL MARKETING . CREATIVE DAYS .
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// DIGITAL MARKETING

“Google Merchant Center. Display your products with an image and price at the top of Google.”

For online stores (e-shops), Google Merchant Center is one of the most valuable growth tools. It is the platform that allows your products to appear directly in Google search results, accompanied by a photo, title, and price (Google Shopping & Performance Max campaigns).

 

However, the process involves technical challenges. At Creative Days, we handle the creation, connection, and optimization of your Product Feed (product file). We ensure that all your product data is sent correctly to Google without errors or disapprovals, keeping your stock and prices always updated in real time.

Through the proper management of the Merchant Center, we unlock top sales opportunities. When a user sees the image and price of your product before even clicking, their purchase intent is already extremely high, leading to incomparably better conversion rates compared to simple text ads.

WHY CHOOSE US

Exclusive reasons to choose Creative Days as your partner for your advertisements

01

Flawless Technical Interconnection (Product Feed)

The communication of your e-shop with Google requires precision. We undertake the creation and optimization of your XML Feed, ensuring that all product data (titles, categories, codes) are sent correctly, ensuring maximum visibility.

02

Resolving Errors & Disapprovals

Were your products disapproved or was your account suspended? This is a common occurrence that costs sales. Our experienced technical team immediately identifies the errors (such as issues with GTINs or shipping settings) and brings your products back online.

03

Real-Time Synchronization

We ensure that your product prices, discounts, and availability (stock) are automatically updated on Google. This way, the customer always sees the accurate information, building trust and saving you from useless, wasted clicks.

04

Unlocking Top Sales

A perfectly set up Merchant Center is the ultimate foundation. We pave the way not only for free organic listings (Free Listings) but also for highly efficient advertising campaigns (Google Shopping & Performance Max) that skyrocket your ROI.

FAQ

01

What exactly does Google Merchant Center do?

It is the “bridge” between your e-shop and Google. It is the platform where we upload your product catalog (feed) so that they can appear in Google Shopping results (with a photo and price) and in Performance Max campaigns.

02

Can any E-shop use the Merchant Center?

Your e-shop is required to have online payments, a clear return policy, contact details, and SSL. The Creative Days team technically reviews your site to ensure you meet all of Google’s strict specifications before submission.

03

My products were disapproved by the Merchant Center. Can you resolve this?

Certainly. This is a very common problem (account suspension, errors in GTINs, incorrect shipping). Our technicians undertake to identify and fix all errors in your XML Feed so that your products can be approved again.

04

How often are prices and stock updated on Google?

We create dynamic XML Feeds that connect to your e-shop and update automatically (usually on a daily basis). This way, if you change a price or a product runs out of stock on your site, the change automatically transfers to Google as well.

05

Does the platform have any cost?

The creation and use of Google Merchant Center (and the organic display in Free Listings) are free. You only pay Google when we use it to run paid advertisements (Google Shopping Ads).

BASIC TECHNIQUES OF DIGITAL MARKETING